Scenario Planning
This document describes a 9-phase process for Scenario Planning, and shows how to apply this process to a workshop environment. Many organizations conduct off-site Scenario Planning Workshops as part their annual strategy development process.
Keywords: strategic planning, strategy, marketing, sales, Scenario Planning, Scenario Analysis
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Scenario Planning
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Scenario Planning, also called Scenario Thinking or Scenario Analysis, is a method used in the strategic planning process to help businesses make flexible long-term plans.
This document describes a 9-phase process for Scenario Planning, and shows how to apply this process to a workshop environment. Many organizations conduct off-site Scenario Planning Workshops as part their annual strategy development process.
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